Simplyhealth selects purpose-led Seven Consultancy as PR partner

24th May 2023

Leading healthcare solutions provider, Simplyhealth, has selected Seven Consultancy as its PR and comms agency following a competitive selection process.

Seven Consultancy is a purpose-led communications agency with clients spanning health, social innovation, technology and finance, including the Longitude Prize on AMR, the Longitude Prize on Dementia, Mastercard, Cushon, and Creditspring.

Simplyhealth is the UK’s first B Corp health insurer on a mission to make healthcare affordable and accessible for all. Founded in 1872, today it has 2.5 million paying customers and roughly 950 staff members. A key part of its business is Denplan, which is the UK’s leading dental payment plan serving both dentists and patients. In 2022, it launched Simplyhealth Ventures, a £60m VC fund investing in innovative start-ups that are positively disrupting healthcare provision, including gynaecological health organisation Daye.

The Simplyhealth account will be led by Seven’s MD Robyn Margetts, together with team members including account director Andrew McKay and junior account director Alice Jaffe.

The team have a wealth of experience in health, insurance and technology. Robyn joined Seven in 2018, having previously led comms for insurance provider LV= and consumer group, Which?. Andrew leads Seven’s work for the Longitude Prizes, as well as other social innovation and sustainability clients, while Alice joined Seven in 2022 from the health desk of the Daily Mail where she was assistant editor.

The news coincides with Jo Sayer joining Simplyhealth as its new Head of Communications from arms-length government body Sport England, where she was Strategic Lead for Communications and Head of Press for six years, working on the award-winning This Girl Can and We Are Undefeatable campaigns. Jo also brings her experience of leading communications for Rethink Mental Illness and as a journalist for News UK.

Robyn Margetts, MD at Seven Consultancy, said: “For a decade now, Seven has established itself as a trusted partner, delivering purpose-led comms for brands making a positive impact in their fields. We’re thrilled that the team at Simplyhealth have chosen us to support its PR efforts at a time when access to healthcare and affordable insurance options are so front of mind for people across the UK. We’re looking forward to working closely with Simplyhealth to raise the profile of all the work it does and positioning it as a thought leader in this field.”

Jo Sayer, Head of Communications, Simplyhealth said: “I’m joining Simplyhealth at an exciting time in its history. Access to affordable healthcare is a burning issue. Simplyhealth’s 150-year heritage of supporting access to healthcare and dental care has never been more important. As we grow as a business to deliver an increasing number of preventative care innovations to our members thanks to Simplyhealth Ventures, the services we provide will become all the more valuable. Seven’s track-record of delivering impactful PR campaigns with substance, and its dedication to working with purpose-led brands made them the perfect fit as our PR partners at this pivotal moment in Simplyhealth’s story.”

In the last 24-months, Seven has won a number of new clients as it continues on a journey of sustained growth:

  • Mastercard’s Strive UK is a philanthropic programme created by Mastercard’s Center for Inclusive Growth, empowering micro and small businesses around the UK to succeed in the digital economy through free guidance, helpful tools, and personalised, one-to-one mentoring.
  • Pave is a fully regulated fintech, using open banking insights to improve access to credit and improve financial inclusion for both consumers and businesses.
  • The Big Education Challenge from charity Big Change – a £1m prize fund that is supporting and rewarding bold ideas with the potential to transform education and learning in the UK.

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